Burger King’s innovative AR campaign proves that while we wait for inexpensive augmented reality glasses, you can do creative immersive tech advertising through Smartphones. It shows …
Of the retailers with brick and mortar storefronts, Zara has been one of the more innovative. Their latest move offers the option to shop through Augmented …
Whatever you may think of the Swedish retailer, here’s one IKEA VR experience you won’t see. 14,000 IKEA employees are getting VR headsets for the holidays. …
We noted previously that Lowe’s VR and AR initiatives were more than just minor retail experiments. The home improvement company has major plans to use immersive …